A well renowned US based Insurance Company needed a Lead Generation campaign for its new Insurance Policies for the Old People.

Location: United States

Challenge

1. Recruitment of Neutral Accent Callers.
2. Full Compliant Calling Systems.
3. Lead Submissions and Management App.

Target Audience

1. New Customer Base.
2. Existing Customer Base.

Action

Recruitment was put into process with 7 flow Hiring systems and Human Resources. Around 34 was shortlisted out of 243 Candidates through comprehensive tele interviews and Face to Face in office and over skype, cisco WebEx.

Setup of infra was prepared and compliances were received in 14 days of time.

Testing and Iterations started on the 18th day with first call.

A challenge to acquire new customer base in the competitive market with high costs so we worked on an outsourcing model. Working with TDB was a new experience but altogether got leads that converts. Cheers!!

Phill, Senior Internal Sales - The Insurance Company

Results

A phenomenal campaign running over a Year with huge subscribers of the insurance policies.
Headcounts increase to 80+ with 14 managers and 8 Support Staff.
Company Reported 18x increase in customer base.